Luminesce products

Each year, Product of the Year, which is a consumer voted awards program that recognises product innovation, announces a range of winning products.  The products span across 50 categories, including baby care, health foods, skin care, beauty and more, and votes for the winning products are backed by the votes of 14,000+ consumers and aims to provide a time and money saving shortcut for shoppers, guiding them towards the very best products. The Nielsen research that determines the winners involves evaluating consumer response using the six key principles derived from their learnings about successful innovation. 1. Relevance – Is the product fulfilling a need or addressing a problem? 2. Uniqueness – Does is stand out and bring something new to the category? 3. Excitement – Does it excite them? Would they spread the word? 4. Likeability – Does it deliver what you want? 5. Value Perception – Do you think it provides value for money? 6. Purchase Intent – How likely are you to buy this prod